Trademark Guidelines

Last Updated: May 2022

These Savvy Cleaner Trademarks Usage Guidelines (these “Guidelines) outline how we permit the use of Savvy Cleaner’s trademarks, brand names, tradenames, service marks, service names, domain names and logos (collectively, “Savvy Cleaner Trademarks).

We have developed these Guidelines with the following goals in mind: We wish to make it easy for anyone to use the Savvy Cleaner Trademarks for Community-Oriented Efforts in a manner that helps to spread and improve Savvy Cleaner.

For the sake of these guidelines, “Community-Oriented Effort” means a non-profit project or meetup, which is made to encourage the use of the Savvy Cleaner Training, Certifications or Memberships.

If you wish to use the Savvy Cleaner name in a for-profit project, please contact us as specified below.
We wish to make it clear how Community Oriented Efforts can, or cannot, use the Savvy Cleaner Trademarks.

We wish to prevent anyone from using the Savvy Cleaner Trademarks in an unfair profit form and to trick or confuse people who are looking for resources officially released by Savvy Cleaner.

You acknowledge and agree that we are the sole and exclusive owners of the Savvy Cleaner Trademarks and that we retain all intellectual property rights in and to the Savvy Cleaner Trademarks and the goodwill associated with Savvy Cleaner Trademarks and any goodwill generated by your use of any Savvy Cleaner Trademarks will inure to our exclusive benefit.

You shall at no time contest, challenge, encourage or aid third parties in contesting the validity or ownership of any Savvy Cleaner Trademarks or take any action in derogation of our rights therein, including, without limitation, applying to register any trademark, tradename, or other designation that is confusingly similar in any way to the Savvy Cleaner Trademarks.

Our License

In plain English: If you have a community project, then it’s ok to use Savvy Cleaner’s name as long as there is no suggestion that the project is affiliated with Savvy Cleaner.

Subject to the terms and conditions hereunder, we grant to you a limited, non-exclusive, non-sublicensable, non-transferable, revocable license to use and display Savvy Cleaner Trademarks, solely in accordance with these Guidelines and other written instructions provided by us from time to time, and solely as a part of a Community Oriented Effort.

The Savvy Cleaner Trademarks shall not be displayed in a manner that implies that the project is affiliated with Savvy Cleaner. This doesn’t just mean that to comply with these Guidelines; you can write, “we are not affiliated with Savvy Cleaner” in your footer.

Instead, you must refrain altogether from using misleading business practices such as using a domain name comprising solely of the word “Savvy Cleaner” or just using our logo as your website’s logo.


In plain English: Don’t make people think you’re affiliated with Savvy Cleaner.

Your project must have discernible differences from Savvy Cleaner’s Training. This means you do not redistribute, modify or repackage any Savvy Cleaner Training or videos including the Ask a House Cleaner videos on YouTube.

Your use of the Savvy Cleaner Trademarks is not displayed in a manner that implies that your project, products, and/or services are endorsed or sponsored by Savvy Cleaner. 

For example, organizing a “Savvy Cleaner Support Forum” might be confusing, and therefore we request that you state that your website is a “Support Forum For Savvy Cleaner.”

Using the Savvy Cleaner Trademarks’ colors as a part of your website’s branding is ok, but you shall not do so if this misleads people to think that the website is a formal Savvy Cleaner site.

Any deceptive practices, such as using domain names that are meant to mislead people to think that they are using an official Savvy Cleaner website, are prohibited.


In plain English: We have invested in branding. Don’t change it.

All use of Savvy Cleaner Trademarks (including any goodwill arising therefrom) shall solely benefit Savvy Cleaner. Any display of the Savvy Cleaner Trademarks shall be only in the exact format in which we provide it.

No alternate stylization or representation is permitted. Specifically, you may not change the color proportion, or font of any of Savvy Cleaner Trademarks, or make any additions to or remove any elements from Savvy Cleaner Trademarks. This includes shading.

Savvy Cleaner Trademarks shall not be placed on any background that interferes with the readability or display of that Savvy Cleaner Trademarks.

Savvy Cleaner Trademarks may not be displayed or used in any manner together with or in the context of any content which is unlawful, defamatory, libelous, harassing, offensive, indecent, pornographic, abusive, discriminatory, fraudulent, threatening or vulgar; or which harms or may harm the goodwill of Savvy Cleaner (in Savvy Cleaner’s reasonable discretion). The above examples of unlawful and prohibited use do not constitute an exhaustive list.

Unless you received our explicit consent, under no circumstances is it permitted to use Savvy Cleaner Trademarks as part of a domain name or top-level domain name. We reserve the right to withdraw any abovementioned consent at any time.

Don’t Advertise

In plain English: Don’t use Savvy Cleaner trademarks in keyword ads.
We do not allow the use of the Savvy Cleaner Trademarks in advertising, including Google Ads and other search engines.

Use At Your Own Risk

In plain English: The usage is at your own risk.

Use of any Savvy Cleaner Trademarks is at your own risk. The uses permitted hereunder are provided by Savvy Cleaner Trademarks “AS-IS,” without any warranties whatsoever, including (without limitation) any warranty of title and non-infringement.

You hereby agree to defend, indemnify and hold harmless Savvy Cleaner and Savvy Cleaner affiliates and their respective officers, directors, employees, and agents from and against any and all claims, damages, obligations, losses, liabilities, costs and expenses (including but not limited to attorney’s fees) arising from your use of the Savvy Cleaner Trademarks.

Without derogating from or excusing your obligations under this section, Savvy Cleaner reserves the right (at your own expense), but are not under any obligation, to assume the exclusive defense and control of any matter which is subject to indemnification by you if you choose not to defend or settle it.

You agree not to settle any matter subject to indemnification by you without first obtaining our express approval.


In plain English: We may change this.

We reserve the right to change these Guidelines at any time, at our sole discretion, with immediate effect. 



In plain English: We can penalize people who abuse these guidelines.

Where we find that you are failing to comply with this policy, we may promptly extract you from our affiliates program and use any and all legal means in its power to stop your activity, including suspension, termination or deactivation of your account.

We reserve the right, exercisable at our sole discretion, to take appropriate action against any use without permission or any use that does not conform to these Guidelines.


A few examples to help you understand how to apply these Guidelines:


  • You want to open a Free Meetup group for Savvy Cleaner Members in your area, and you call it “Savvy Cleaner Members Support Meetup Group – San Antonio.”
  • You can set up a free, unpaid, group For Savvy Cleaner” (but not a paid group.)


  • You organize a meetup and call it “Savvy Cleaner 2022 Meetup.”
  • You set up a website called “Savvy”
  • You set up a website called “Savvy”

Ask Us

If you’re using the Savvy Cleaner brand, trademark, or logo for any commercial endeavor, please ask our permission first.

When in doubt about your use of the Savvy Cleaner name or logo, please contact our legal department for clarification. 

This may be relevant if you want to use Savvy Cleaner Trademarks as a part of your conference, website, group, or other logo or if you’re planning on selling any physical product, T-shirts, cups, sweaters, or just print stickers.


Scroll to Top