Books: Top 10 Business Books For Your Cleaning Biz Books for Your House Cleaning Business Edition Best Business Books for your House Cleaning Biz? (Your Answers) [easyazon_link keywords=”Think & Grow Rich” locale=”US” tag=”savvyc03-20″]Think & Grow Rich[/easyazon_link] – Napoleon Hill (The Power of Attraction) [easyazon_link keywords=”The Richest Man in Babylon” locale=”US” tag=”savvyc03-20″]The Richest Man in Babylon[/easyazon_link] – George S. Clason (Parable to Unlock The Hidden Treasures Within You) [easyazon_link keywords=”What to Say When You Talk To Yourself” locale=”US” tag=”savvyc03-20″]What to Say When You Talk To Yourself[/easyazon_link] – Shad Helmstetter, Ph.D. (Powerful Techniques to Program Your Potential) [easyazon_link keywords=”Full Frontal PR” locale=”US” tag=”savvyc03-20″]Full Frontal PR[/easyazon_link] – Richard Laermer (Building Buzz About Your Business, Your Product or You.) [easyazon_link keywords=”Secrets of Question-Based Selling” locale=”US” tag=”savvyc03-20″]Secrets of Question-Based Selling[/easyazon_link] – Thomas A Freese (Most Powerful Tools to Double Your Sales Results) [easyazon_link keywords=”How to Talk to Anyone” locale=”US” tag=”savvyc03-20″]How to Talk to Anyone[/easyazon_link] – Leil Lowndes (92 Little Tricks for Big Success in Relationships) [easyazon_link keywords=”Job Interview Almanac” locale=”US” tag=”savvyc03-20″]Job Interview Almanac[/easyazon_link] – Adams (1,800 Interview Questions) [easyazon_link keywords=”As a Man Thinketh” locale=”US” tag=”savvyc03-20″]As a Man Thinketh[/easyazon_link] – James Allen (Practical Advice For Those Who Want to Better Themselves) [easyazon_link keywords=”Rich Dad Poor Dad” locale=”US” tag=”savvyc03-20″]Rich Dad Poor Dad[/easyazon_link] – Robert T. Kiyosaki (#1 Personal Finance Book of All Time) [easyazon_link keywords=”The Greatest Salesman In The World” locale=”US” tag=”savvyc03-20″]The Greatest Salesman In The World[/easyazon_link] – Og Mandino (Principles of Wisdom Passed Down through Ancient Scrolls) #WorkSmartNotHard Quiz of Next Week & Next Weeks Newsletter Topic: Tweet me your best answer @SavvyCleaner Ask a House Cleaner – Nasty People I was going through a really difficult time in my life when I stumbled on a best-selling book by Jay Carter Psy.D. [easyazon_link keywords=”Nasty People” locale=”US” localize=”y” nw=”y” nf=”y” tag=”savvyc03-20″]Nasty People[/easyazon_link]: How to stop being hurt by them without stooping to their level. In the book you will learn to: Understand the motivations of nasty people How to avoid confrontation with a nasty boss (Homeowner) A new understanding of personality disorders and depression How to handle a nasty spouse (Homeowner, boss, employee) How to break the cycle of nastiness Narcissism, nasty behavior, and self-doubt Nasty people and self-validation The role adrenaline plays in nasty behavior and our responses to it. The Big TakeAway The big takeaway for me from Jay’s books was learning to recognize emotional manipulation. Many of us grow up in families or churches that support fear based thinking, guilt trips, or unworthiness. Then we try to start a business and we bring that unconscious baggage with us. We allow clients to walk all over us because we don’t have proper boundaries. After all, the guilt trips and people pleasing came from folks we love and a faith we believe. But that doesn’t make it healthy. Learning to recognize manipulation gives you options. You can continue as always, or you can disconnect from it. (He also wrote [easyazon_link keywords=”Nasty Bosses” locale=”US” localize=”y” nw=”y” nf=”y” tag=”savvyc03-20″]Nasty Bosses[/easyazon_link], [easyazon_link keywords=”Nasty Men” locale=”US” localize=”y” nw=”y” nf=”y” tag=”savvyc03-20″]Nasty Men[/easyazon_link] and [easyazon_link keywords=”Nasty Women” locale=”US” localize=”y” nw=”y” nf=”y” tag=”savvyc03-20″]Nasty Women[/easyazon_link] – also excellent books.) So what I did was write out a script for myself. I designed it to reprogram my unconscious mind in areas of physical, mental and professional health. As my thinking changed at an unconscious level, the results showed up in my conscious world. I recorded my script in my own voice. Then I put it on a playback loop on my iPod and I listened to it every night as I fell asleep. The script was about 45 minutes long. And sprinkled through the script was this affirmation: “I am immune to manipulation and guilt.” When I wrote the script – you could say I had thin skin. I was easily offended, I took everything way too personally, and I was defensive. Now, you can smack me upside the head with any kind of insult or guilt trip and I go “Yep, uh huh, whatever.” It rolls right off the top of my back it’s no biggie. Moving on. I’ve never said this publicly – but Jay if you’re out there, thanks for the spectacular insights. Social Media Marketing Books on Kindle Social media changes every day it seems. Algorithms change, formats change, as well as organic reach. One of the best investments I’ve made for my business is a monthly subscription to Kindle Unlimited. It costs me $10.71 per month ($9.99 +Tax) and I can check out 10 books at a time. Most of them are best-selling books that cost $9.97 – $24.95 and I can read them free with my subscription. This applies to business books, novels, how-to instruction guides and any other topic you want to study. If I am going to check out a new book, I have to return one from my Kindle Library. So I am encouraged to read before returning. When it comes to social media, the key is finding the most current books because even books released a year ago can now be obsolete. This is Where Having a Kindle Unlimited Subscription Comes In. Some will argue that it’s a waste of money and that some of the books are free elsewhere on the internet. That may be true – but for $10.71 a month, I don’t have to search the internet. I go to my one stop shopping hub and there are all my books in one place. And I don’t have to keep adding myself to email lists to be sent the free download from the author of the book. Quite frankly lots of authors have crappy books and they have crappy newsletters that turn into spam. Every great book has the author’s contact information inside. So if I want to, I can contact the author from a link inside the book. Also when I get the free download for books I’ve signed up to receive, I have to store them on my hard drive. In some sort of filing system where I can find them again. Kindle books are always right there in my library and if I want to return to a previous read – I can check the book out again. Bam! The time it saves me searching for books, and the ease of access is so worth the money to me. Not to mention that it is a tax deduction for my business since it is a research cost. If You Have a Smartphone… You can read books on any device with a Kindle app free of charge. iPhone or iPad or Android Then you can read your books during downtime. You don’t need a special Kindle reader. So here are three of my favorite Social Media books that I have recently read. You may find others that you recommend. Hit reply and share with me your favorite book. I just might add it to my Kindle Library. Woot! Social Media: Strategies To Mastering Your Brand- Facebook, Instagram, Twitter and Snapchat by David Kelly And Social Media Marketing: Using Facebook, Twitter, Instagram, and Youtube To Strengthen Your Brand and Increase Your Following by Liam Bennett Time-Saving Hack of the Week – Don’t Reinvent The Wheel This is a shameless self-promotion for a book I released a year ago called How to Start Your Own House Cleaning Company. I wrote the book after training hundreds of house cleaners how to do exactly that. I’ve been on the ground floor with just about every type of house cleaning start up you can imagine. I’ve seen every kind of mistake and every kind of success. So instead of wasting years figuring it all out yourself – why not invest an hour and read about a proven system that works? Don’t reinvent the wheel. Don’t make mistakes you can avoid. Instead, make money. Oh, and you can download the book free at Amazon (even if you don’t have the Kindle Unlimited subscription.) It’s just free. Yay! I’m serious when I say don’t waste your time going at this alone. There are so many people who can help you grow your business. TIP: Read the books of the coaches that specialize in houses cleaning before you hire them. A crappy book – suggests a crappy mentor. Again don’t waste your time and resources. (And there are a few killer mentors out there who really know their stuff and can save you years off the learning curve. Find and follow those people. What’s going on with Angela? Before house cleaning my job was a marketing manager for a high profile celebrity speaker. People paid him significant money to travel the world and speak at their conferences. I worked in an office from 8:00 am until midnight six, seven days a week. Except for the days, I traveled to manage him at the shows. And again the hours were grueling – and often in a different time zone. By nature, I’m a people pleaser. I want to help people and watch them succeed – even at the risk of my own well-being and health. I put other people’s needs before my own. And working those exhaustive hours day in and day out took a toll on my attitude. We were so successful at our marketing that our business grew too fast for us. With the growth came stress – trying to please too many people without a plan. (Hey, I was a kid back then and didn’t have all the business smarts.) And the short version of a wickedly stressful story is that my workspace became toxic. I hated the speaker, I hated my job, and I hated myself for my lack of boundaries. My people pleasing backfired on me and my desire to help turned to disappointment and regret. I should have cut off my phone at 6:00 pm, locked the office door and gone home like my employees. The Book That Changed My Career The book that changed my career was Atlas Shrugged by Ayn Rand. If you haven’t read it – it’s a classic. I identified with Dagny Taggart. I was trying to save the metaphorical railroad despite the growing chaos around me. We just couldn’t keep up with demands from clients and fans and I became overwhelmed, bitter and angry. I couldn’t hire people fast enough to help us. After reading the book – I fired myself. I left the company and went in search of health and wellness. In the meantime, I waited tables at a nearby restaurant for money to pay my bills. It was there I met a woman who hired me to come work for her cleaning company. I worked for her for exactly one day. And I discovered that being the boss was better than working for one. And the rest is history. (Funny how a book can have that impact.) Hit reply and tell me about one book changed your life? I want to hear your story. Don’t ever miss a copy of this newsletter. Have it delivered each Saturday to your inbox.