Back to: Why Clients Won’t Recommend You
Why Clients Won’t Recommend You
Recommending a service you’ve received is not a new concept. It’s been around for years. So there is no need to educate customers on the need to do it.
But showing them HOW to recommend you makes the process easy – especially for the non-techy clients that are 50+ years old.
Many people prefer a recommendation from friends who have used a service rather than searching the internet for a company they are unfamiliar with.
People Trust their Neighbors More Than Advertising
You can spend lots of money on advertising hoping to attract new customers. Or you can teach your customers how to use a free app like Nextdoor.com
We cover an entire section in the Referrals course on the word tracks to use to get neighbors to recommend you on NextDoor and similar apps. But the thing I want you to remember from today’s lesson is that they will only recommend you if you’ve made it easy for them by leaving a worksheet with your contact information right in front of them.