Employee retention tips for your house cleaning business
Employee Retention? – Your Answers
- Pair up new house cleaners with senior cleaners in a mentorship program. Reward the mentors who train the new employees with extra pay.
- Have a rewards system that promotes employee retention and includes time off or extra paid vacation days. Dinner for two at a local restaurant. A photo of the employee on your wall of fame on your website etc.
- Include bonuses for attendance loyalty. Carwashes, gym membership, gift cards to restaurants, Itunes cards for music and apps.
- Give loyal employees a sense of ownership and leadership. Put them in charge of a territory and a team.
#WorkSmartNotHard Quiz of Next Week & Next Weeks Newsletter Topic:
Ask a House Cleaner – Employee Retention through DailyPay
Reliable help is hard to find. And in the cleaning business absenteeism is one of the biggest challenges we face. The excuses are legitimate. “My kid got sick and I have to stay at home with them.” “I have PMS and cramps.” “My car won’t start.” “I hate the customer.” and 73 other unique but regular reasons house cleaners can’t show up today.
And replacing employees is easier said than done.
There is the advertising process, recruiting process, screening process, the vetting process, and training process. And that’s before a cleaner shows up for work day one. Replacing employees is a revolving door that you don’t profit from.
So how do we motivate our house cleaning employees to show up for work?
Jason Lee, the founder and CEO of DailyPay claims “I’ve figured out how to reduce absenteeism and turnover.” When I interviewed him about his solutions, he showed me the inner workings of DailyPay. A technology company that provides house cleaners access to their unpaid earnings. It’s brilliant.
Most cleaning companies pay their employees weekly or bi-weekly. It makes sense from an accounting standpoint to cut payroll checks on a schedule.
But receiving money on a daily basis is the key to survival for some. It’s such a big issue that many house cleaners jump ship and start their own cleaning companies – taking our clients with them.
DailyPay is unique in the sense that it doesn’t cost the employer any extra money, and no change to your current payroll process.
House cleaners can use their smartphones to transfer today’s earnings to their bank account. It’s just like using an ATM machine and they pay a .99cent surcharge per transaction to move the money. That’s it. If they move money 5 days a week they pay $4.95
DailyPay means your employees living paycheck to paycheck get to keep their cell phones activated, their power on, gas in the car, and food on the table. And this gives them a spectacular reason to show up for work today. Work today – get paid today.
Check it out at https://www.trydailypay.com tell them Angela Brown sent you. 🙂
Employee Retention via Social Media
Get your employees to share company stories on their social media channels. J.T. O’Donnell Founder & CEO of WorkItDaily says the advantages are:
Involving disengaged workers. People want to feel like they are part of something bigger than themselves. Those that refuse to share photos and stories can be telling. They may not be comfortable with their jobs enough to share with family and friends, or they may be unhappy. This is a chance for you to embrace problems and improve employee satisfaction.
Identify brand ambassadors. Those that excel at promoting the company are fans of their jobs. Recognize these folks for promoting your company.
Reward employees with referrals that come from their social media channels. “The monetary incentive will make it worth the few minutes they invest in promoting you.”
Notes for House Cleaners:
- Before posting (before and after) pictures of clients homes, get the client’s permission.
- Make sure not to include any personal family photos that would identify the client.
- Don’t use client’s names or addresses or neighborhoods in the posts.
- Turn off Geolocating on smartphones before you take pictures.
- Post affirmative and positive messages, rather than negative ones.
- Create a business hashtag that all employees will use in social media posts to link the posts back to your company.
Time Saving Hack of the Week = Eliminate Turnover Through Profit Sharing
Frequent turnover has a negative impact on employee morale, productivity, and company revenue.
In the cleaning business, it can take six to eight months to get a new house cleaner trained and up to speed. But when a top performer leaves they often take lots of clients with them. So you lose a whole lot more than just a good employee. You lose clients and the revenue they provide.
A time-saving hack from employee turnover, that will improve your bottom line is to share the wealth.
The U.S. Department of Labor’s Employee Benefits Security Administration (EBSA) and the IRS suggest a profit sharing plan for small business.
A profit-sharing plan allows you as an employer to contribute to a fund for an employee. The money contributed may grow through investments in stocks, bonds, or mutual funds. You can also set it up to include money market funds, savings accounts, and other investment vehicles. For a profit sharing checklist, rules, and tax exemptions click here.
House cleaners often leave because the cleaning companies they work for don’t offer anything special. There are usually few if any benefits offered beyond a paycheck. Be different. Be the company that takes care of your employees. Make them feel valued. Give them an incentive to show up day after day. Year after year.
What’s going on with Angela?
It’s accounting time at Savvy Cleaner. Like most of you, we are brushing up on our year-end statements for tax law compliance.
Most of the stuff I get to do at Savvy Cleaner make my heart sing. I love my clients. I enjoy creating content. Consulting and watching those I help grow their businesses is a thrill. And it’s exciting to hang out with my house cleaning peeps. All that cool stuff. Yay!
Not so cool are the administrative formalities of running a small business and meeting the tax codes. I spent an entire afternoon at the county courthouse the other day in a property tax seminar. It made my head hurt. And the lady who ran the session LOVES tax law. She is passionate about her job. And when the session was over Sheila convinced me that I don’t need to love tax law. I just need to understand and follow the rules. Following the rules to a T – will keep me and my business out of trouble. This keeps me from hefty fines and jail time. Which then allows me to focus on the cool stuff in my business that I’m passionate about.
Another great lesson learned about small business. Thanks, Sheila.